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Salesforce Interview Questions and Answers

Published On: June 24, 2022

Introduction

As the importance of customer-centric approaches increases in business organizations, Salesforce emerges as the market leader in CRM software. Obtaining a job in such a scenario demands extensive knowledge of declarative as well as programmatic functionalities. Our guide aims at providing a thorough list of Salesforce interview questions and answers that can benefit beginners as well as seasoned candidates focusing on the fundamentals such as data modeling, security, Apex, and Lightning Web Components. No matter whether you aspire to bag an Admin position or go ahead with Developer career paths, you would be able to exhibit the knowledge required for digital transformation.

Want to excel in the market-leading CRM? Learn about the important areas you should study to become an expert in the domain. Download the Comprehensive Salesforce Training Syllabus.

Salesforce Interview Questions and Answers for Freshers

Interviewing in Salesforce demands knowledge of the basics of CRM and terms used in the Salesforce environment. Below are ten questions that would benefit novice users in preparing for their interviews.

1. What is Salesforce, and what makes it popular?

Salesforce is a cloud-based Customer Relationship Management (CRM) software. It provides a single solution to assist business organizations with their sales, service, and marketing management. Its popularity is attributed to its ability to not require any hardware installations, to customize according to business needs, and to allow collaboration by multiple team members through internet access from all over the globe.

2. What is the difference between Cloud and Local CRMs?

The Local CRM is stored in physically installed servers at your office building, while Salesforce is a Cloud CRM. Salesforce guarantees annual automatic updates, reduced costs, and anytime access to data using web browsers.

3. Multi-tenant architecture

In multi-tenancy, several firms or tenants can make use of the same infrastructure or resources. To prevent a single user from consuming all the resources, Salesforce employs “Governor Limits,” which impose stringent execution limits on the platform.

4. What is an object in Salesforce?

Objects are similar to tables and hold all your information. The following are the two types of objects:

  • Standard objects: These come with Salesforce as default objects (for instance, accounts, contacts, leads).
  • Custom objects: Custom objects are created by users to contain custom data related to a particular firm (“job applications” or “inventory items”).

5. What is a lead in Salesforce?

The term ‘lead’ refers to a prospective customer who might have expressed interest in your products but hasn’t been verified yet. After qualification, the lead becomes an account (organization), contact (individual), and opportunity.

6. What is a “Validation Rule”?

A validation rule enhances data quality by ensuring that users are prevented from saving any records that do not satisfy particular criteria. You can create a validation rule requiring the completion of the “Phone number” field. If the criteria are fulfilled, the system prompts an error message.

7. What is the difference between Profile and Role?

  • Profile: It controls user access to operations such as read, creation, or deletion of records. Each user should have at least one profile.
  • Role: It controls the visibility of data among users. This concept helps to ensure that managers have access to data related to their employees.

8. What is a “Workflow Rule”?

Workflow rules are old-school automation features that help execute certain activities in response to specified triggers. Such activities include sending e-mails, updating field values, creating tasks, or sending outbound messages. An example includes the automatic sending of thank-you letters to clients upon the closure of opportunities.

9. What is Apex in Salesforce?

Apex is an object-oriented, strongly typed programming language designed to run flow and transaction control blocks of code on the Salesforce platform. It is based on Java language syntax. Apex enables developers to create sophisticated business rules not possible using standard click-to-click techniques.

10. What does the following SOQL query do?

SOQL, or Salesforce Object Query Language, is a special kind of query language for searching your database. Similar to SQL, but specific to Salesforce objects. If we need to list the names of all Accounts, we should execute the following query:

SELECT Name FROM Account

The above SOQL query will return the ‘Name’ field information of all accounts.

Salesforce Interview Questions and Answers for Experienced

The issues revolve around complicated architectural choices, integration techniques, and sophisticated programming development.

1. Discuss the distinction between “Lookup” and “Master-Detail” relationships. Which one would you select, and when?

The selection of the correct data design influences security and reporting capabilities.

  • Master-Detail Relationship: It is a tightly coupled relationship. The deletion of the parent results in the automatic deletion of the child (Cascade Delete). Security profiles are inherited by the child from the parent. Roll-Up Summary Fields are allowed on the parent.
  • Lookup Relationship: It is a loosely coupled relationship. The deletion of the parent does not affect the child. Each child has their security profiles. Roll-Up Summary Fields are not supported.

Recommended Relationship: Master-Detail for mandatory part-of relationships and consolidated reporting; Lookup for optional relationships and separate ownership of records.

2. Define Governor Limits in Salesforce and explain the concept of “Bulkified” code.

Governor limits are restrictions placed by the multi-tenant engine in order to avoid monopolizing resources. Popular governor limits include 100 SOQL queries and 150 DML statements.

Bulkified Code: No SOQLs or DMLs inside loops; use Collections (Lists, Sets, Maps) to store information for bulk operation.

Example:

// Correct Approach

List<Account> accsToUpdate = new List<Account>();

for(Account a : [SELECT Id FROM Account WHERE Industry = ‘Tech’]) {

    a.Description = ‘Updated’;

    accsToUpdate.add(a);

}

update accsToUpdate; // Single DML outside the loop

Advantage: Your code will be able to process more than 200 records at once without crashing.

3. Explain the “Order of Execution” process within Salesforce on record save.

Knowledge of the order of execution is crucial for debugging and troubleshooting complicated automation conflicts.

  • Loads the existing record or creates a new one.
  • Executes system validation rules (field requirements and formats).
  • Before Trigger executions.
  • Executes custom validation rules.
  • Duplicate Rule checks.
  • Records saved to database (not yet committed).
  • After Trigger executions.
  • Assignment Rule, Auto-response Rule, and workflow rule executions.
  • Executions of Processes and Flows.
  • Roll up summaries; parent records updated.
  • Transaction committed to the database, and an email was sent after that.

4. How would you approach integrating Salesforce with external systems? (REST vs. SOAP)

Approach for integration varies based on the capabilities of the external system and the volume of data.

  • REST (Representational State Transfer): REST uses JSON format and is light-weight, making it suitable for mobile applications or websites. Easier to implement through Apex classes like Http.
  • SOAP (Simple Object Access Protocol): SOAP uses XML format and has strict security because of its WSDL protocol. Suitable for legacy enterprise software applications.

Recommendation: For real-time synchronization, use Apex callout or external services. Use Bulk API 2.0 for large volumes of asynchronous data loading. Use Salesforce Connect (OData) for UI level integration without data storage.

5. Explain what “Lightning Web Components” (LWC) are and how they are different from Aura Components.

The new generation of LWC uses the Web Standards (ES6+) framework.

  • Performance: Being native to the browser, it is much faster than the Aura abstraction layer.
  • Standardization: It is based on the use of HTML, modern JavaScript, and CSS. In contrast, the Aura was a proprietary framework.
  • Interoperability: The component in LWC may be placed inside an Aura one; however, Aura cannot be inside LWC.

Example:

<template>

    <lightning-card title=”Hello World”>

        <p>{greeting}</p>

    </lightning-card>

</template>

Best Practice: Don’t forget to include Shadow DOM and Wire Service when talking about LWC.

6. Compare and contrast “Custom Metadata Types” and “Custom Settings.”

They both hold configuration information; however, how they get deployed is different.

  • Custom Metadata Types (CMT): Records are considered metadata and thus can be moved through Change Sets or DevOps without any script to migrate the data. These records are visible in SOQL query results, not governed by governor limits.
  • Custom Settings: The records here are considered data. “Hierarchy” settings are ideal for setting up per-user or per-profile defaults, whereas “List” custom settings have been phased out in favor of CMT.

When to use: Use CMT for configurations, mapping, or business logic when moving from development to quality assurance to production.

7. How do you handle LDV, and what is “Data Skew,” and how can you prevent it?

Data Skew arises if there are more than 10,000 child records linked to one parent or owner.

  • Account Skew: Locking problems arise while making changes. Spread out child records among different accounts.
  • Ownership Skew: If a user has ownership of more than 50k records, recalculating sharing rules becomes very slow.

Optimizations:

  • Skinny Tables enable combining commonly accessed fields from both standard and custom objects.
  • Indexes are implemented for custom fields.
  • Batch Apex can process millions of records using the queryLocator feature in increments of 2,000 records.

8. Explain “Apex Sharing.” When does “Manual Sharing” get invoked using code?

When the available options of Sharing Rules or Roles fail to provide sufficient control over access rights, the process of Apex Managed Sharing comes into play.

  • Process: The insertion of a record in a “Share” entity (such as AccountShare or CustomObject__Share).
  • Important Columns: ParentId (the actual record), UserOrGroupId (the user gaining access rights), and AccessLevel (Read/Write).
  • Row Reason: In cases of custom objects, one needs to set a “Sharing Reason” to explain the rationale behind granting access.
  • Advantage: Offers advanced logic for controlling visibility rights that cannot be established in the interface alone.

9. Describe the With Sharing Without Sharing Inherited Sharing keywords.

  • With Sharing: Follows the sharing rules of the user executing the code. If the user does not have access to a record, the code won’t be able to find it.
  • Without Sharing: Runs in system context, which means that the user’s sharing rules are not followed. It’s good for administrative purposes.
  • Inherited Sharing: Inherits the sharing rule from the parent class, calling the child class. For example, if this is an entry-point class (LWC controller), its value is automatically set as “With Sharing”.

Security Recommendation: Always use “with sharing” by default and switch to “without sharing” only when necessary.

10. How do you use “Asynchronous Processing” in Salesforce?

If the task cannot be completed in one synchronous process, here are four methods:

  • Future Methods: The easiest asynchronous method. Useful when calling out to an external API. (Cannot accept Object type as parameter).
  • Queueable Apex: More sophisticated than Future. Accepts more complex parameters (Object or Collection) and supports “chaining” jobs.
  • Batch Apex: Meant to handle millions of rows of data. Processes in chunks of 200 (by default).
  • Scheduled Apex: Triggered either once or repeatedly at predefined times.
  • Comparison: Choose Queueables for sequential jobs and Batch for handling large volumes of data. Consider Database.AllowsCallouts if your async process requires an external API callout.

Conclusion

Acquiring the Salesforce environment calls for a combination of both technical skills and business processes knowledge. No matter whether you are a fresher learning about objects and validations or an experienced candidate handling huge amounts of data and LWC, the key to success lies in adequate preparation. With the help of the following Salesforce interview questions and answers, you can boost your level of preparedness and knowledge. In view of the growing Salesforce ecosystem that includes AI and Data Cloud, it is essential for you to stay up-to-date.

Ready to transform theory into practice? Give your career the kick-start it deserves with hands-on guidance from experts. Take part in our Salesforce Training in Chennai – Begin Your Certification Path Now!

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