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    SMO Training in Chennai

    4.9 / 5

    Live Online & Classroom Training

    SLA Institute provides SMO Training in Chennai to those who want to shine in the digital marketing field. Professional social media trainers endeavor to make you industry-ready with the latest tools and techniques. You will get to understand the best practices of social media and using social media on different platforms including Facebook, LinkedIn, Twitter, YouTube etc. Learn how to use social media sites, video sites, blogging sites etc. for driving traffic to your loved website. Call us for a free demo session today!

    Upcoming Batches

    10 - Apr - 2023

    Weekdays Regular

    08:00 AM & 10:00 AM Batches

    (Class 1Hr - 1:30Hrs) / Per Session

    12 - Apr - 2023

    Weekdays Regular

    08:00 AM & 10:00 AM Batches

    (Class 1Hr - 1:30Hrs) / Per Session

    14 - Apr - 2023

    Weekend Regular

    (10:00 AM - 01:30 PM)

    (Class 3hr - 3:30Hrs) / Per Session

    16 - Apr - 2023

    Weekend Fasttrack

    (09:00 AM - 02:00 PM)

    (Class 4:30Hr - 5:00Hrs) / Per Session

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    Finding Your Right Courses

    Best SMO Training in Chennai

    Generally people get confused between SMO and SEO. This is understandable as both these methods are nearly same. The platform is what that makes them different. The professionals apply varied approaches to promote the social media platforms in case of SMO. In the case of SEO the professional apply varied different approaches to promote the website in terms of the search engine. This is done for the purpose of better rankings.

    • There is a huge network of business spread across social media platforms in case of SMO.
    • SMO promotes the business.
    • SMO enhances visibility.
    • SMO produces leads that arise from the same platforms.

    Well there is no denying that SMO is the next happening thing of digital marketing. It brings together social media and search engine optimization in a convincing manner. This is a digital world and your business can’t exist without taking care of the important issues including online visibility and customer interaction. This is where SMO’s role comes.

    You have come across this topic in your interviews: Is social media a boon or bane? Just relate it with SMO. When used in an efficient manner, this powerful tool can turn out to be one of your excellent assets for the purpose of enhancing your site’s organic search results. SMO assists in linking all you social media accounts in a regularly branded network that shows your potential customers the direction that you prefer them to travel.

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    Importance of SMO

    Well, most of use would be acquainted with the term Search Engine Optimization.(SEO). But Social Media Optimization (SMO) is also powerful technique. What is it exactly? It is regarded as the leading strategy by businesses for one main purpose. This is nothing but reaching as many potential customers as it can. There is the aim of optimal traffic through SMO. Well, now you would be surely fascinated by the concept. The good news is that we at SLA offer you SMO training at modest cost. Just call us for a free demo session and unleash the power of SMO! Best SMO Training in Chennai as SLA understands your passion and hones your skills in the right manner.

    career support

    Enjoy Free and Lifetime Placement Assistance

    Our placement team helps you identify your right jobs through extensive industry connect

    Prerequisites for learning SMO Training in Chennai

    The best part of SMO is that you needn’t have any coding knowledge for learning SMO. All it requires is your passion to make it work and good analytical skills.

    Who should attend our SMO Training Institute in Chennai?

    SMO is growing rapidly and is becoming one of the vital elements of digital marketing. The following candidates are eligible for attending the SMO training in Chennai:

    • Candidates keen on carving a niche for themselves in digital marketing
    • Business owners
    • Marketing professionals
    • Freshers of any stream

    Job Profile for SMO Domain

    In the present age, all of us are fascinated by the Internet and social media. Social media optimization (SMO) is a great social media platform. Once you complete the SMO training at SLA Institute, you can take up the following roles:

    • SMO analyst
    • SMO manager
    • SMO specialist etc.
    The Syllabus of the SMO course in Chennai is framed to offer comprehensive knowledge to the students. Our focus is on making the student industry-ready, and hence we have created the syllabus keeping this in mind

    Social Media Optimizaion

    • Introduction to Social Media and network Channels
    • Facebook Account Setup
    • Initial Setup Facebook Fan Page
    • Increase Facebook Friends
    • Create Facebook Photo Album
    • Facebook Video Uploads
    • Join Group and Interaction
    • Increase Post Likes, Comment & Shares
    • Design facebook Cover Page
    • Weekly Status Updates
    • Facebook Photo Album
    • Facebook Video Uploads
    • Facebook Campaign Creation & Management
    • Third Party Tool Integration


    • Twitter Account Setup
    • Twitter Page Creation
    • Twitter Regular Updates
    • Design Twitter Background Image
    • Twitter Account Creation
    • Custom Twitter Background


    • Linkedin Profile Creation
    • Regular Updates
    • Monthly Linkedin Profile Updates
    • Join Group and Interaction
    • Add Connections
    • LinkedIn Personal Profile
    • LinkedIn Company Page Creation
    • LinkedIn premium account


    • Google+ Account Set-Up
    • Creation of Google+ Brand Page
    • Google +1 Votes on Posts
    • Google+ Followers
    • Post Regular Updates
    • Join Community and Interaction
    • Design Google+ Cover Image
    • Response Management
    • Create brand page


    • Pinterest Account Creation
    • Create Board
    • Uploading Pins on Boards
    • Pinterest Followers
    • Following Relevant Pinners
    • Re-pinning of Relevant Content
    • Sourcing of Pin Board Content
    • Pinterest Profile Content Writing
    • Pinboard Creation


    • Youtube Channel Creation
    • Upload Videos with Keywords & Content
    • Promote Videos and Increase Viewers?
    • YouTube Channel Creation
    • YouTube Channel Custom Background
    • YouTube Channel Profile Content Writing
    • Submission of Client Provided Videos


    • Stumbleupon Profile Creation
    • Increase Followers
    • Bookmark Targeted Landing Pages

    Social Media Marketing

    • Overview of Social Media Marketing
    • Benefits of Social Media Marketing
    • Latest Stats and Trends about Social Media (Global & India)
    • Orientation to Facebook Brand Pages

    Implementing Facebook Marketing Strategy

    • Facebook engagement Overview
    • Facebook Applications for Fan Growth and Engagement
    • Creating Brand Ambassadors on Facebook
    • From Objectives to ROI
    • Competitive Research
    • Demographics Research
    • Analysing Customer Interest
    • Strategy Presentation by Participants

    Facebook Advertising

    • Types of Facebook Ads ( Objectives)
    • Increasing CTR
    • Significance of CTR (Click Through Rate)
    • Optimizing Ad Copy & Targeting
    • Budget and Bid Analysing


    • Implementing Twitter Marketing Strategy
    • Twitter in Plain English
    • Twitter for PR, Brand Building, Customer Engagement and Thought Leadership
    • Leveraging Lists, Hashtags & Trends
    • Tools to listen & measure Influence on Twitter: TweetDeck, Klout, PeerIndex
    • Twitter Strategy Framework: From Objectives to ROI
    • Exercise: Creating Twitter Marketing Strategy

    Want to learn with a personalized course curriculum?

    customized syllabus

    Project practices on SMO

    Project 1

    Twitter Summaries

    The aim of this project is to develop a creative summary.

    Project 3

    Social Media Research

    The aim of this project is to create a research paper using social media sources.

    Project 2

    Hashtag Project

    The aim of this project is to help students be aware of human rights using hashtags.

    Project 4

    News updates

    The aim of this project is to develop a news update that will provide the latest happenings from the social media platforms

    The Placement Process at SLA Institute

    • To Foster the employability skills among the students
    • Making the students future-ready
    • Career counseling as and when needed
    • Provide equal chances to all students
    • Providing placement help even after completing the course

    We Tie-Up with 300+ Leading IT and MNC Companies

    1,009 Ratings


    Everyone generally wants to learn SEO, but I wished to gain knowledge about SMO. I enrolled in SLA Institute for SMO training and learned a lot. Happy that there is a dedicated course for SMO here. I also understood the importance of SMO in the present world.


    The course for SMO at SLA Institute was very rewarding because I got to work on live projects. It made me understand what will work on the real scenario. We were given lot of assignments and were also made to explore the subject thoroughly


    I am really thankful to SLA Institute for the SMO training. I learned about SMO and its uses and how it is impacting digital marketing. The sessions were highly informative and the placement team also supported me very well

    Our SMO Trainer Profile

    The trainer of SMO teaches you all the concepts related to social media marketing with efficiency. The trainer clears all the doubts immediately and helps you comprehend the current trends of social media. The trainer also has social media expertise with over 15 years of experience.

    Impact of SMO

    SMO increases your brand visibility and enhances the relationship between the organization’s website and the target audience. It reaches a huge customer base, and when people find the content helpful to them, they share it. SMO is the right synergy between search engine optimization and social media. The Best SMO Training Institute in Chennai takes care to equip you with all the social media elements during the course duration. Make use of the real-time project training and work on various modules on SMO diligently.

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    Career Growth of SMO Training

    SMO is an integral aspect of digital marketing. It majorly concentrates on the social profiles  If you have the willingness to learn, excellent communication skills, analytical skills, and proficiency in providing original content,  then you can have a leg up in the competition.

    There is enhanced brand recognition for your organization, propelling of the traffic to your website,  and a great impact on customer service and brand loyalty through SMO. This itself makes SMO is a much sought-after career opportunity.

    The Best SMO Training Institute in Chennai prepares you in such a way that you gain thorough knowledge of SMO best practices. We make sure that you are well-equipped to face the real situation. We make you do lot of assignments and clear your doubts then and there

    Our Distinctive Placement Approach

    Tech Courses
    Expert Mentors
    Assignments & Projects
    Grooming sessions
    Mock Interviews

    Why SLA for SMO?

    • The classes are practical-oriented with a student-centric approach.
    • There is unlimited lab facility during business days
    • Dedicated HR team for the purpose of placement assistance
    • Interview preparation sessions offered to students in Chennai

    Have Queries? Ask our Experts

    +91 88707 67784 Available 24x7 for your queries

    100% Assistance
    Job-Centered Approach
    Convenient Hrs
    Online & Classroom

    This Course Includes
    • FREE Demo Class
    • 0% EMI Loan Facilities
    • FREE Softskill & Placement Training
    • Tie up with more than 500+ MNCs & Medium Level Companies
    • 100% FREE Placement Assistance
    • Course Completion Certificate
    • Training with Real Time Projects
    • Industry-Based Coaching By MNC IT Professionals
    Expected Criteria for Assured Placement

    The following criteria help the placement team guide the candidates to get placed immediately after the course completion through SLA Institute.

    • 80% of coursework completion helps us arrange interviews in required companies.
    • 2 or 3 projects to be done for the selected course to ace the technical round effectively.
    • Ensure attending the placement training right from the first day of the selected course.
    • Practice well with resume building, soft skill, aptitude skill, and profile strengthening.
    • Utilize the internship training program at SLA for the complete technical skills.
    • Collect the course completion certificate and update the copy to the placement team.
    • Ensure your performance indicator meets the expectation of top companies.
    • Always be ready with the updated resume that includes project details done at SLA.
    • Enjoy unlimited interview arrangements along with internal mock interviews.

    For Online & Offline Training

    Have Queries? Ask our Experts

    +91 88707 67784 Available 24x7 for your queries

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